Trends and tips
Tips for improving your restaurant’s digital image and attracting more customers
For some years now, most hospitality businesses have had a digital presence, either through social media, websites or online advertising. But sometimes it is difficult to obtain a direct return from these marketing actions, so we want to share a series of tips that will help to boost bookings and traffic at your premises. …
Equipment
How to lay out the bottles in a wine cellar?
Wine is the undisputed star attraction on the tables of restaurants around the world. Its different varieties, flavours and textures have seduced so many diners that restaurateurs and gastronomic professionals do not consider the design of a menu without an appropriate selection of wines. However, the question that usually arises for the latter is: “”
Trends and tips
The potential of 5G and IoT in hotels
The arrival of 5G technology promises to be a major revolution for many industries, and hospitality will be no exception. 5G promises to increase connection speeds, reduce latency to a minimum and exponentially multiply the number of devices that can be connected, offering many possibilities for a wide range of uses in hotel establishments. One…
Trends and tips
Attract customers with loyalty programmes
The profitability of a business is directly derived from the number of customers that pass through its doors and the profit margin achieved from them. In recent years, there has been an upward trend in loyalty programmes as businesses seek to attract more customers and, above all, to establish a relationship with them to ensure…
Trends and tips
Inclusive menus – inclusive restaurants
Until a few years ago, the norm was to design a menu around the ‘general’ customer, with no dietary restrictions and tastes that, until now, were the most common. However, there are now a wide range of different dietary regimes, but, instead of trying to get customers to adapt to us, the most efficient way…
Trends and tips
How to attract millennials to your restaurant
The younger generations are revolutionising every different sector bit by bit, effectively forcing them to adapt to their consumer habits. And this trend also applies to the hotel and hospitality industries, so one of the most important questions asked these days is: How do you attract millennials as customers? First of all, what is a…
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